Elevating the Fan Experience in Sports & Entertainment Venues
In this third episode of Beyond the Threshold™, Evolv co-founder Anil Chitkara sits down with John Baier, Evolv’s head of sports and entertainment venues, to discuss how technology is revolutionizing the fan experience in sports and entertainment venues. Drawing on his extensive background—including time with the New York Islanders and Brooklyn Nets—John explores how venues are evolving to meet modern fan expectations, with a strong emphasis on safety, convenience, and engagement.
The conversation delves into innovations such as efficient security screening, mobile ticketing, and biometric solutions, all of which are redefining the “street-to-seat” journey for a seamless, tech-driven experience. John also highlights the rise of multi-use sports complexes, emphasizing the need for consistent security across these expansive entertainment campuses.
Looking ahead, he envisions sports venues as dynamic destinations that integrate technology and design to keep visitors engaged long after the game ends. From reducing entry-line anxiety with advanced screening to delivering personalized fan experiences via mobile apps, teams and operators are leveraging innovation to compete with the convenience of at-home viewing. As the industry continues to evolve, John underscores how emerging technologies and campus-style developments are setting new standards for the future of sports and entertainment.
Key Takeaways
- Technology Enhances the Fan Experience: Innovations like efficient security screening, mobile ticketing, and biometric solutions streamline entry, make the journey from street to seat safer and more engaging.
- The Rise of Multi-Use Complexes: Sports venues are expanding into full-scale entertainment destinations with retail, dining, and attractions, requiring unified security solutions.
- Competing with At-Home Viewing: To stay competitive, venues must enhance the fan experience beyond the game, offering seamless access, personalized engagement, and flexible ticketing options.