Storied Amusement Park Elitch Gardens Aims to Balance Security with Visitor Experience with the Evolv Express®
Few would say “Elitch Gardens Theme & Water Park” when asked, “What organization in Denver has a 130-plus-year history and was home to the city’s first symphony orchestra, motion picture theater, and botanic garden?” But that is the correct answer.
The only downtown amusement park in the United States today, Elitch Gardens possesses a unique and storied history—one that has touched the lives of most Colorado residents throughout the years and formed fond memories. But security at the entrance to the park was negatively impacting the guest experience. Lengthy lines would form in front of the entrance where the security team managed 10 walkthrough manual screening stations. When ingress reached its peak, the wait to get through security was as long as an hour. After seeing the Evolv Express® at a different venue, the GM was excited at the possibility of implementing the technology at the park, and thus did so! “We went from a total of 10 walk-through manual stations to the one dual-lane Express system and 10 security staff managing ingress to just four,” said Rachel Shapiro, Director of Operation and HR. Through implementing Evolv Express, Elitch Gardens was able to achieve the following and more:
- 100% ROI by eliminating the need for a third-party staffing firm
- Helped to improve guest experience with touchless security screening
- Eliminated 10 lengthy entrance security lines
